The Most Important Thing About Your Airbnb Profile
We will cover step one of your journey to becoming a Passive Airbnb entrepreneur. I know you are pretty excited and so am I!
I am excited to share with you some of the tips and insights that I have learned along the way to best optimize your listing so that you can make more revenue than your neighbors and list higher on Airbnb’s search engine.
Creating Your Airbnb Profile
You can sign up using your email address, Facebook account, Google account, or Amex. Signing up and creating an Airbnb account is free. You can read my previous blog on how to set up your account or you can follow more in-depth steps below.
The Most Important Thing: Your Profile Picture
Airbnb is a little bit like Tinder if you’re familiar with online dating. Guests will judge you based on your profile picture. The second thing that they look at is your pricing and the third?
It’s your ratings. Most guests book with hosts that have the highest stars. Here’s an example of my own profile.
The Do’s and Dont’s That You Should Follow
- Do smile: nothing symbolizes the open arms of a welcoming Airbnb host more than some pearly whites.
- Do include your significant other or any relevant family members sharing the Airbnb account. The image of the family gives off positive emotions, while it also conveys the image of togetherness, community, and comfort. These are all things that may very well be the final push for a guest who’s on the fence.
- Do make sure your profile picture is clear, and of good quality. You don’t want to scare away guests by representing yourself as an ambiguous blur who doesn’t even bother to take the time to refine your own physical features.
- Do be color conscious. Certain colors, like red and blue, can manipulate the feel-good emotions, like comfort and calmness (respectively), that your potential guests feel when looking at your profile. In other words, there’s a psychology of colors that can be spliced into your photograph to help sway bookings.
- Don’t include any distracting surroundings that steal attention away from you. Just as you aim to keep your listing summary straightforward and succinct, you want to convey who you are with as little background noise as possible.
- Don’t take a photograph that is so overly professional that it looks staged. While you want to appear sleek, staying approachable and friendly is your number one concern – these are the most overt qualities in a good host.
Now, you’re armed with this knowledge, what is the first thing that you’ll change to make your profile better?
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